ABOUT BERLINROSEN

BerlinRosen is a fast-growing, full-service consulting and communications firm with more than 300 communications and campaign strategists in New York, Washington, D.C. and Los Angeles. Since its founding in 2005, BerlinRosen has powerfully expanded its presence in corporate, social impact/ESG, nonprofit, entertainment, media, racial justice, healthcare, hospitality, real estate, architecture, design, urbanism, land use, lifestyle, technology, issue advocacy and workers’ rights communications. We have received more than 50 awards and recognitions, including being the only agency to be named #1 on Observer’s PR Power List for three consecutive years, #2 in City & State’s New York Political PR 75 (2024), PR Week's Outstanding Large Agency (2023), PRNews’ Large PR Agency of the Year (2021) and 5/5 Stars on Forbes’ latest Best PR Agencies in America list.

People of all backgrounds and abilities are strongly encouraged to apply. BerlinRosen is committed to building and maintaining a diverse staff, and recognizes that its continued success depends on hiring and retaining high-quality, creative professionals with a variety of backgrounds and experiences. Opportunities for advancement exist, and we are committed to helping all staff develop and grow.

ABOUT THE CITIES TEAM

BerlinRosen’s Cities practice comprises over 70 communications professionals who bring a unique campaign-style approach to strategic communications. We work with visionary clients in New York, Los Angeles and other major cities across the country on issues ranging from healthcare, urban planning, affordable housing, issue advocacy, social impact and progressive policy, public affairs, higher education, real estate, travel, lifestyle, arts & culture and more. Whether it’s winning community and political support, policy change, elevating new projects and brands or launching some of our city's most visited attractions, we help our clients shape the future of cities.

ABOUT THIS ROLE

BerlinRosen is seeking an experienced communications and media relations strategist to join us as a Vice President for Nonprofit Public Relations & Advocacy. In this role, you will counsel clients across our practice through comprehensive communications strategies that drive proactive media coverage to elevate organizations, promote programs, raise executive profiles, and help our clients accomplish their advocacy goals. Issue areas include food insecurity, homelessness, youth development, social services, anti-poverty initiatives and arts and civic institutions, among others. You will work with a team of expert colleagues and lead the day- to-day account flow by managing junior staff and client relations. As a core leader of the team, you should thrive in a fast-paced environment, demonstrate thoughtfulness in creating a collaborative culture, and have expertise on team capacity planning and business development.

Role location: This role is based in ourNew York, N.Y. office on a hybrid basis. The Cities team is in-office 3 days per week.

ACCOUNTABILITIES AND QUALIFICATIONS

As a Vice President on the Cities team, you will…

Lead the development of integrated communications strategies including earned media and social media to meet clients’ objectives
Drive high-touch, daily client communications with the same client leads: brainstorming, flagging concerns and problem-solving
Manage a team of junior staff on each account you lead, strategically influencing deliverables’ quality and staff development by delegating, modeling smart practices and providing feedback
Coordinate across internal and external teams to deploy integrated services (media relations, digital advertising, research) to meet your clients’ goals
Drive new story angles and other media opportunities for clients, conceptualizing creative feature stories even when there is no news to announce and identify new targets across print, broadcast, radio and podcasts and trying new approaches until the story lands
Lead thought leadership programs for executives, drafting persuasive and compelling pitches and op-eds on behalf of a client; identify new opportunities to raise an executive’s visibility through awards or conferences
Work closely with senior team leaders on capacity planning to ensure that the team is running efficiently
Contribute to business development and growth efforts

Essential skills:

At least 8 years of experience working in strategic communications and media relations in relevant spaces (nonprofit, social impact or CSR; advocacy, politics or government.) Agency experience is a plus.
Strong storytelling skills and demonstrated ability to create news moments, with the ability to provide examples that clearly demonstrate these capabilities
Savviness and creativity in media relations and pitching, social media content ideation and influencer engagement with the knowledge to identify new targets and thoughtful angles until the story lands
Understanding of New York City and State politics and media preferred
Experience with thought leadership and executive profile raising a plus
Experience and familiarity with any of the following a plus: arts and culture, food, women & family and media that speaks to diverse audiences; demonstrated ability to place human interest and feature stories in national media
Experience in designing media and marketing programs to reach donor audiences a plus
Experience engaging and maintaining strong relationships with relevant reporters and handling rapid response and long lead stories
At least 2 years of experience managing teams
Ability to confidently communicate clearly and effectively both verbally and in writing, with varying levels of staff, clients and the media and is comfortable thinking on their feet
Organized and used to a fast-paced environment with the capability to handle multiple assignments at once, work quickly and meet deadlines in a fast-paced environment
Proven ability to become a savvy and nimble student of the “news” and quickly identify new media opportunities and narratives to insert our clients’ voices into the news cycle

WORKING AT BERLINROSEN

Compensation philosophy: BerlinRosen offers competitive industry rate salary bands with the goal of retaining and growing talented individuals. We regularly review and adjust our compensation structure as needed to ensure equity across teams and levels.

Salary range (commensurate with experience and skills): $130,000-$150,000

Vice Presidents are eligible for end of year bonuses based on firm, team and individual performance.

Benefits:

Medical, dental and vision insurance for employees and dependents
Pre-tax Health Savings Account Savings Plan (HSA-SP) or Flexible Spending Account (FSA)
401K with a 4% employer match and no vesting period
Flexible paid time off policy
Pre-tax commuter benefits
Mobile phone reimbursement for data and minutes
Employer-funded life insurance
Discounted annual bikeshare membership
Corporate discounts through Tickets at Work

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We're part of Orchestra, the first communications company built for today’s media landscape. Since 2022, it’s acquired nine firms, including: BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR. It also launched Brightmode, a talent acquisition firm for your communication professionals. Learn more at: www.orchestraco.com.

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Vice President, Nonprofit Public Relations & Advocacy