Director, Marketing and Communications

Why United Way Suncoast?

Do you want to be part of a non-profit organization that makes a difference in your community? Do you want to be part of a passionate team focused on improving the lives of others? Now is your opportunity! United Way Suncoast is seeking a Director, Marketing and Communications. The Director, Marketing and Communications collaboratively develops and implements strategic plans and produces digital and other marketing collateral that compels, informs, motivates, and inspires the target audience to take a desired action.

We're not asking you to apply for a job. We're asking you to embrace a movement that gives people the freedom to rise. In return, you'll be embraced by colleagues that will appreciate every contribution you make.

Our team members enjoy a work environment built on transparency and trust. There are many growth opportunities including the ability to learn about and contribute to efforts across the organization. We offer a competitive total rewards package including shortened benefit eligibility periods, several weeks of PTO, and no cost medical and dental options to name a few!

Objectives:

• Assists in developing and implementing an annual marketing plan including targeted digital strategies. Collaborates cross functionally to determine effective tactics and deliverables.
• Conceptualizes, writes, and oversees a portfolio of marketing tools that support organizational objectives including print and electronic direct mail campaigns, content on UWS’s website(s), newsletters, and events.
• Develops SEO strategies and uses engagement data and other metrics to continually improve results and ensures brand compliance.
• Negotiates and places advertising in broadcast, print, digital and outdoor outlets.
• Ensures timely and appropriate data collection, analysis, and reporting; collaborates to provide research and apply best practices to the design and continuous improvement of department activities. Evaluates progress and makes necessary adjustments to ensure goals are achieved.
• Manages external collaborations.
• Hires, trains, supervises, and coaches team members and/or volunteers to ensure program goals are achieved, and to provide outstanding internal and external customer service.
• As an active member of the Leadership Team, contributes to organizational improvement and risk management.
• Leads elements of budgeting and forecasting; effectively manages resources.
• Develops and refines processes to improve efficiency and achievement of goals and objectives.
• Embodies and consistently reinforces Our Suncoast Code and Values including applicable elements of leading self, team, and organization.

Qualifications & Skills for Success:

• Typically requires six (6) or more years of relevant experience including management and supervisory experience.
• Bachelor’s degree in a related field; equivalent training or experience may be accepted in lieu.
• Ability to work some evening and weekend hours.
• Ability to work and drive in the field within the Suncoast region.
• Bilingual or multilingual (English/Spanish/Creole) a plus.