Specialist, Program Development, Community Programs (12 month Contract)

Heart & Stroke • Contract • Toronto, Ontario • 2w ago

Who we are
At Heart & Stroke our mission is to promote health, save lives and enhance recovery. We are committed to a culture that exemplifies our core values: champion health, practice humility, embrace change, drive impact, learn and grow and be heartfelt as we work together to beat heart disease and stroke.

We believe in equity, diversity and inclusion ― it’s embedded in our values and core mission work to support all people in Canada to lead healthier lives. We are committed to applying this principle to cultivate a welcoming environment that embraces diversity among our employees. Candidates from diverse backgrounds, including but not limited to, Indigenous peoples, racialized communities, 2SLGBTQIA+ communities, women, and people living with disabilities are encouraged to apply.
To learn more about our mission, values, commitment to EDI, and the difference Heart & Stroke makes in the lives of people in Canada at every age, please visit our website

The opportunity

Please note this is a 12-month contract and hybrid working role. Candidates must reside in the GTA and be able to travel to the Toronto office when requested.

Reporting to Senior Manager, Program Development, Community Programs, the Specialist is responsible for planning, coordinating, and delivering on program development, execution aspects, and central operations to ensure program success and achieve annual revenue targets for a portfolio of community fundraising programs (with current priority placed on Memorial Giving).

Hearth & Stroke is focused on reinvigorating our Memorial Giving Program and acquiring new supporters. With the right resources and internal processes in place, we see the potential for substantial growth in this space. We aim to build a best-in-class Memorial Giving Program using an audience-based approach that achieves incremental revenue and new donor growth year over year.

The role is responsible for the tactical execution of program plans, including website user experience, digital media campaigns, supply chain management and regional specialist communication, to support the successful execution of the programs. This role requires the ability to simultaneously support several internal and external stakeholders' priorities in a resource-constrained environment. Additionally, it will require central program development and execution, as well as working directly with the regional fundraising relationship team.

How you will make an impact every day
Program Development – Strategic Input

Contribute to program plans, including strategies, tactics and execution considerations
Develop contingency plans as necessary to achieve goals
Plan and execute pre-defined components of the program
Develop innovative ideas for testing to reduce costs and drive revenue
Identify best practices in the industry that could be tested and integrated into the programs
Ensure a thorough understanding of the target market and other stakeholders
Execute surveys and research requirements
Provide reports and conduct effective analyses to inform decision-making and business planning (and contingency implementation, if necessary)
Review processes, investigate efficiencies and develop resources to support both current and future program innovation

Program Execution

Assist with development of online/offline bilingual materials, communications and other tools
Ensure high quality, relevant and timely communications with various stakeholders
Establish agreed-upon approval process and obtain sign off on plans and communications
Act as a key contributing member of the program websites development team to ensure smooth transition of website and create constituent resources for the website
Support website testing and monitoring for improved user experience
Support website development for programs, working with cross-functional partners and vendors as required
Assist in delivering and executing online strategies including website, email, social media
Lead email writing, list preparation, deployment and key member for e-Communications plan
Support the delivery and execution of SEO/SEM and targeted digital marketing strategy for community programs
Proactively investigate opportunities and handle any issues, working closely with key stakeholders
Contribute to the successful execution of the event experience

Program Operations Support

Amend business rules to better support data collection
Work with vendors and internal partners to ensure that all project deliverables are met on time, within strategy, and budget.
Develop how-to guides, videos and support aids for successful program execution and provide input into the development of training materials for national webinars and regional training workshops
Work with the Supply Chain team to ensure there is always adequate inventory on hand for the community program resources
Work with the Fundraising Operations team to review processes related to the execution of programs and identify opportunities to improve or increase efficiency
Support internal customer service inquiries regarding the execution of the program

Administration

Manage critical paths, including program master timeline, creative development, print and production
Ensure strong and clear communication with the regional relationship team and other teams, including weekly updates through internal communication channels
Ensures program resources are updated on the internal SharePoint site for regional fundraising relationship teams
Respond to requests from internal stakeholders
Coordinate and execute bi-weekly correspondence with the regional fundraising relationship team
Monitor current year reports and identify areas for concern and contingency opportunities
Other administrative and support functions as necessary to deliver the program

Who we need
Experience

6 years of previous work experience in marketing, program development or fundraising
1-2 years' experience with managing complex projects with both internal and external stakeholders.
2+ years of digital strategy and marketing experience would be an asset
Experience with planning and designing website content, email, digital and social media

Education

Post Secondary Degree or Diploma

Skills

Strong leadership skills with the ability to influence outcomes
Superior multi-tasking and organizational skills in planning, executing and completing projects by deadlines
Experience working with cross-functional teams
Keen sense of urgency and exceptional ability to think and respond quickly
Self-motivated, works independently and collaboratively as part of a team
Big picture thinking with absolute attention to detail and follow-through
Results-driven and metrics-focused with a passion for continuous improvement
Focused and committed attitude to drive processes and achieve results
Track record of solid working relationships with teammates and other stakeholders
Sound judgment, ability to think creatively and excellent problem-solving skills
Demonstrated superior analytical and critical thinking skills
Strategic perspective, coupled with the ability to focus on details as needed
Excellent verbal and written communication, as well as presentation skills
PC Knowledge – Word, Excel, Microsoft Outlook, PowerPoint, MS Teams

What we offer
In addition to a competitive salary, Heart & Stroke believes that time off is integral to the personal health and wellness of our employees. We offer paid wellness days and personal days. In addition, we provide health, medical, dental and vision benefits. Furthermore, our staff enjoy flexible hybrid working arrangements and support with reimbursement for mobile phones and home office set up.

If you want to join the fight to beat heart disease and stroke while building an engaged and giving community, apply by June 9, 2025. Applicants must be currently residing in Canada and legally entitled to work in Canada.

To learn more about our mission, our values and the difference Heart & Stroke makes in the lives of people in Canada at every age, please visit our website.

We are committed to fostering an inclusive, barrier-free and accessible environment. If you have been contacted for an interview and require accommodation to participate in the recruitment and selection process, please advise and we will work with you. At this time, interviews are currently being conducted via phone or video call, so we look forward to ‘virtually’ meeting you!