Responsibilities
- Strategic Messaging
- Organizational storytelling: Lead the crafting and coordination of CHT’s external narrative, including strategic positioning on major issues (AI regulation, disinformation, etc.) with input from policy, research, and executive leadership.
- Brand coherence: Ensure all communications — slide decks, briefings, events, media appearances — use consistent language, tone, and visuals. Own the CHT style and story guide. Ensures that communications are tailored to key audiences.
Social and digital content strategyContent promotion: Develop strategies toamplify distribution of our podcast Your Undivided Attention, our substack, and other content across unconventional channels and execute strategy in collaboration with the Content Director.
Lead digital marketing strategy: Own CHT’s integrated digital marketing efforts, ensuring a cohesive approach across the website, fundraising emails, and social media channels to maximize reach, engagement, and alignment with our mission.
Oversee social media presence: In partnership with the Content Director, maintain a coherent and ethical voice across all social platforms, aligning messaging with CHT’s brand, strategic priorities, and responsible communication principles.
Produce impactful digital content: Direct the strategy and oversee production of high-quality multimedia content — including video explainers, thought leadership pieces, and campaign assets — ensuring alignment with CHT’s narrative and strategic goals. Partner with the Content team and external contractors to deliver materials that model responsible use of digital channels.
Media and public relationsMedia strategy and relations : Develop and execute media strategy to shape public discourse, proactively driving high-impact placements, managing the work with our PR firm as needed. Collaborate with our PR firm to triage and elevate media opportunities aligned with our strategic goals.
Rapid response and crisis communications: Serve as the go-to for high-stakes comms scenarios, crafting talking points, media statements, and response plans in close partnership with leadership.
Dissemination & Impact Campaigns Campaign design and executionIn collaboration with the Executive team, architect dissemination strategies for major CHT initiatives (e.g. films, AI briefings, specific media pushes) ensuring clear audience targeting, partner engagement, and messaging alignment.
Content monetization & reach: Explore opportunities for ethical monetization and expanded reach of CHT content, including partnerships, speaking tours, and platform placements.
Event storytelling: Co-lead storytelling design for fundraising dinners, CHT narrative events and strategic convenings — defining tone, arc, messaging, and room curation. Ensure resonance with target audiences.
