The Hoover Institution at Stanford University is seeking qualified candidates for the full-time position of Social Media & Digital Community Specialist. To ensure your application information is captured in our official files for immediate access to your resume, you must apply to http://stanfordcareers.stanford.edu and in the key word search box, indicate Requisition #105643.
A cover letter and resume are required for full consideration.
About Stanford University’s Hoover Institution: The Hoover Institution on War, Revolution, and Peace is a public policy research center devoted to the advanced study of economics, politics, history, and political economy—both domestic and foreign—as well as international affairs.
Founded in 1919 by Herbert Hoover before he became the thirty-first president of the United States, the Institution began as a repository of historical material gathered at the end of World War I. The library and archives have grown to be among the largest private repositories of documents on twentieth-century political and economic history. Over time the Institution expanded its mission from collecting archival material to conducting advanced research on contemporary history and economics and applying this scholarship to current public policy challenges.
With its eminent scholars and world-renowned library and archives, the Hoover Institution seeks to improve the human condition by advancing ideas that promote economic opportunity and prosperity while securing and safeguarding peace for America and all humanity.
JOB PURPOSE: The Social Media and Digital Community Specialist at the Hoover Institution plays a pivotal role in elevating the digital presence of the Institution and its fellows. Reporting to the Distribution & Conversion Manager, this position is responsible for the management and optimization of all institutional social media accounts focusing on the creation, curation, and amplification of high-quality digital content that aligns with Hoover’s mission and priorities.
The specialist will also assist participating Hoover fellows with their own social accounts and equip fellows with the tools, insights, and training necessary to effectively engage and grow their digital audiences while seamlessly integrating their work into the Institution’s broader social media strategy.
In addition to producing content, the Social Media and Digital Community Specialist will collaborate with external partners, analyze performance metrics, and implement data-driven strategies to enhance engagement and reach. By fostering partnerships, community engagement, and innovation, this role will promote the Hoover Institution’s mission, advance its brand recognition, and support its public policy research initiatives across key focus areas such as national security, economic policy, education reform, and emerging technology.
This is a unique opportunity for a creative, analytical, and collaborative digital media professional to shape the Hoover Institution’s online narrative and contribute to impactful policy discussions. Under minimal supervision, they will build, cultivate, advocate for, respond to, monitor, and grow a digital community on behalf of, and while representing the Hoover Institution.
CORE DUTIES*:
- Produce and curate digital content to engage users, increase user base, and grow channels. Optimize content delivery strategies; build content topics, tailor content to outlet platform, target specific audiences, and make editorial decisions.
- Strategize to build and grow digital community through social media channels, paid advertising campaigns, blogs, and the web.
- Manage social listening efforts based on comments and online conversations. Respond to reputation risks by taking appropriate action and recommend solutions to minimize harm.
- Compile data, analyze and report on social media use. Analyze how content is performing and create reports with recommendations to management.
- Build support for social initiatives among internal stakeholders by acting as internal advocate for digital community efforts, building support and driving digital best practices.
- Contribute to overall development and refinement of digital community strategy, and innovative social initiatives by proposing and implementing recommendations.
- Provide customer service to constituents across digital channels; Represent organization to constituents, campus, media.
- May supervise interns, entry-level staff, and volunteers.
* The job duties listed are typical examples of work performed by positions in this job classification and are not designed to contain or be interpreted as a comprehensive inventory of all duties, tasks, and responsibilities. Specific duties and responsibilities may vary depending on department or program needs without changing the general nature and scope of the job or level of responsibility. Employees may also perform other duties as assigned.
ADDITIONAL CORE DUTIES*:
- Work closely with the Distribution & Conversion Manager to understand and assist in the implementation of Hoover’s social media plan across all related platforms.
- Use and share the various modes of communication and marketing tools of all social media platforms.
MINIMUM REQUIREMENTS:
Education & Experience: Bachelor's degree and minimum 1 year of relevant experience or a combination of education and relevant experience strongly preferred including knowledge of and experience in the field of public policy.
Knowledge, Skills, and Abilities:
- Strong oral and written communication skills.
- Ability to build lasting relationships and strong communities; customer focus.
- Knowledge of the web, technology, social platforms, current and future trends.
- Highly organized and creative.
- Ability to work independently to meet expected deadlines and schedules.
- Demonstrated team player.
Preferred/Desired Knowledge, Skills, and Abilities:
- Experience managing organizational and individual social media accounts.
- An understanding of public policy research center/think tank use of social media to reach target audiences.
- Strong research and writing skills with an ability to distill complicated policy issues into short form content necessary.
- Ability to illustrate proven success with growing various social media audiences and increasing engagement.
Certifications and Licenses: None
PHYSICAL REQUIREMENTS*:
- Constantly perform desk-based computer tasks.
- Frequently sitting.
- Occasionally stand/walk, reach/work above shoulders, grasp lightly/fine manipulation, grasp forcefully, use a telephone, sort/file paperwork or parts, lift/carry/push/pull objects that weigh up to 10 pounds.
- Rarely twist/bend/stoop/squat, kneel/crawl.
* - Consistent with its obligations under the law, the University will provide reasonable accommodation to any employee with a disability who requires accommodation to perform the essential functions of the job.
WORKING CONDITIONS:
- Occasional work on evenings and weekends.
WORK STANDARDS:
- Interpersonal Skills: Demonstrates the ability to work well with Stanford colleagues and clients as well as with external organizations.
- Promote Culture of Safety: Demonstrates commitment to personal responsibility and value for safety; communicates safety concerns; uses and promotes safe behaviors based on training and lessons learned.
- Subject to and expected to comply with all applicable University policies and procedures, including but not limited to the personnel policies and other policies found in the University's Administrative Guide.
The job duties listed are typical examples of work performed by positions in this job classification and are not designed to contain or be interpreted as a comprehensive inventory of all duties, tasks, and responsibilities. Specific duties and responsibilities may vary depending on department or program needs without changing the general nature and scope of the job or level of responsibility. Employees may also perform other duties as assigned.
